Custom made products are everywhere. Everything from customized dog collars to one-of-a-kind cell phone cases can be easily obtained these days.
Individualism has always been a hallmark of life but in recent years it has seemingly taken on a much larger role. People, it seems, want to stand out. They want to put their own mark on the everyday things and products that they use. They want to personalize their daily lives’ accessories and producers of these products are happy to oblige. Starbucks, for example, has been writing the customer’s names on their cups of coffee for years. It almost doesn’t get more personal than that. Except that it does.
Cell phone cases can be custom made with a person’s own photos emblazoned on them. Custom license plates can be found on many cars often giving other people on the road a little glimpse into that driver’s personality. Dog owners are increasingly customizing collars for their dogs highlighting both of their personalities. A person could have a bottle of wine etched in their own design ready to bring to a party as a standout. Everything from a simple cup of coffee to a Harley-Davidson motorcycle can be custom made.
Life sometimes can get routine and the products that people use can seem commonplace. One phone that looks just like the next and like the one after that are all just cogs in life’s machine. People don’t want to be cogs. They want to be themselves. Customization of one’s everyday tools is a solution to that predictability in life and it’s never been easier to personalize what used to be routine. Many companies will make it simple to customize their products through their websites which gives the consumer the opportunity to easily make his or her mark. Standing out has never been simpler.
Photo Courtesy of DogIds.com